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Case Fallout Flow — Two-Stage Attrition by Campaign

Chart 2A  ·  Flow width = case volume. Shows how 3,741 signed cases move through attorney review and case management to reach settlement.
Stage 1 (Early Fallout): attorney review disqualification — 7 days post-signing, attributable to the marketing source.
Stage 2 (Late Fallout): plaintiff disengagement — 30+ days post-signing, attributable to the handling firm.

3,741
Cases Signed
396
Lost at Review (11%)
807
Lost During Case (22%)
2,538
Cases Settling (68%)
Reading this chart: Each campaign has a distinct colour; the middle "After Review" column uses a tint of the same colour. Outcome nodes use semantic colours (green = settling, amber = early fallout, red = late fallout).
• ROUND starts with the most cases (1,024 signed) and retains the most through to settlement (732 settling).
• LACSA loses the highest proportion — despite only 316 signed cases, 128 are lost across both fallout stages (40% combined).
• ROBLOX enters with 395 cases but only 233 reach settlement — partly because ROBLOX is still in "Projected" status with 38% late fallout data embedded in projections.
• The "Lost at Review" column (early fallout) is smaller than "Lost During Case" (late fallout), reflecting that attorney review filters fewer cases than plaintiff disengagement.