Chart 4C · Left: share of total acquisition capital deployed by funders per campaign. Right: share of total funder fee share received per campaign.
Both donuts reflect the funder's perspective. For referral firm net revenue by campaign, see Chart 1A.
Total: $12.1M deployed by funders across 6 campaigns
Total: $31.6M funder fee share across 6 campaigns
| Campaign | Capital Deployed | Spend % | Fee Share | Fee Share % | Fee Share vs Spend Share |
|---|---|---|---|---|---|
| AFFF — Firefighter Foam | $1.77M | 14.6% | $4.75M | 15.0% | Neutral (2.69×) |
| Camp Lejeune | $2.36M | 19.5% | $4.88M | 15.4% | Slight Under (2.07×) |
| LA Sexual Abuse (LACSA) | $1.25M | 10.4% | $4.87M | 15.4% | Over-returning (3.88×) |
| Paraquat Exposure | $2.39M | 19.8% | $8.76M | 27.7% | Over-returning (3.67×) |
| Roundup Weed Killer | $3.04M | 25.2% | $6.60M | 20.9% | Slight Under (2.17×) |
| Roblox Exploitation | $1.28M | 10.6% | $1.74M | 5.5% | Under-returning (1.37×) |